We love loyalty, and you're going to love it too.
Soph had been wracking her brain on ways to give back to the incredible friends of Willow's Way. While she was brainstorming, Willow started being annoying. Like, dropping a toy on her lap while she was typing, repetitively, kind of annoying.
Naturally, Soph gave in pretty quickly, and before she knew it she was in a make it or break it tug-o-war contest. Things were getting heated.
I'll spare you the details, but safe to say, Willow emerged victorious from the great tug-o-war of August '21.
But Soph was still pretty happy, even if she had lost the game. She plonked herself down on the couch, ready to continue brainstorming ways to give back. Willow took this moment to hop up beside Soph, snuggle in and rest her head on Soph's knee. Soph's heart melted a little.
And that's when it became crystal clear: sometimes, the best way to show your love is to give a little (even if that means tanking a game of tug-o-war for the sake of your dog's confidence).
We're so excited to introduce our Loyalty Program: our way of giving back and showing our appreciation for you, the loyal pups of Willow's Way.
With each order that is posted out to you, you'll be updated with your progress on this Loyalty Card, and rewarded when you reach each order milestone.